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Executive Education Program

Wednesday
September 5, 2012
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The BZU Faculty of Commerce and Economics recently launched the Executive Education Program, which will offer a series of courses to MBA students and managers working in the private sector and other institutions.  

The first course “Strategic Management” started on 4 July and ran through 14 July 2012, presenting the foundation and methods of strategic analysis through case studies from Palestinian institutions. The course was taught by Professor of Strategy & Innovation Management, George Tovstiga, from Henley Business School at the University of Reading in the UK. The twenty nine participants included 14 MBA students from BZU and 15 middle and top executives from the Palestinian private sector (Arab Palestinian Investment Company, Wassel Group & Palestinian Investment Fund).

​​ MBA Program Director, Dr. Grace Khoury, said that: "Both public and private Palestinian institutions are facing many challenges which arise from local, regional and global political, social and economic changes, as well as other confrontations that evolve from the policies and practices of the Israeli occupation. These challenges impose on Palestinian institutions the need for strategic thinking so as to overcome obstacles by improving performance and ensuing sustainability."

Dr. Khoury added: “Strategic management is an effective tool for thinking and acting in a manner that assists the institution to achieve its mission and objectives. Having professionals and MBA students together offers a mutually enriching experience for both groups to communicate, network and exchange expertise.”

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